Achieving Digital Growth: Neekedia's Success Story with Lantrn Marketing
furniture
Transforming Neekedia's Digital Presence
Neekedia, a prominent furniture store in hyderabad with five locations across the city, offers a wide range of high-quality furniture at affordable prices. From cots to premium sofas and garden furniture, Neekedia caters to both home and office needs. They partnered with Lantrn Marketing to enhance their digital presence, build brand recognition, and generate a consistent flow of leads.
Challenge
Neekedia faced the challenge of establishing a strong digital presence in a competitive market. With multiple locations and a diverse product range, they needed a comprehensive strategy to connect with potential customers and stand out from competitors.
Objectives
Lantrn Marketing implemented a multifaceted digital marketing strategy:
Influencer Marketing
- Partnered with influencers in the home decor and lifestyle niches to promote Neekedia’s products.
- Utilized influencer reach to build trust and attract relevant audiences.
Social Media Management
- Managed and optimized Neekedia’s presence on Facebook, Instagram, and YouTube.
- Created engaging content to maintain and grow their follower base.
Social Media Ads
- Launched targeted ad campaigns on Facebook, Instagram, and YouTube to drive traffic and generate leads.
- Utilized data analytics to refine and optimize ad performance.
Google My Business Ads & Management
- Optimized Neekedia’s Google My Business profile to enhance local search visibility.
- Ran localized ads to attract customers to their physical store locations.
Content Creation
- Developed high-quality content, including images, videos, and blog posts, to showcase Neekedia’s products.
- Implemented SEO strategies to improve website ranking and drive organic traffic.
The Outcome
- Follower Growth: Achieved a rapid increase of 15,000 followers within 10 days through effective online marketing campaigns.
- Lead Generation: Successfully generated approximately 4,500 leads per month for the last six years, ensuring a steady flow of potential customers.
- Brand Recognition: Established a strong and recognizable brand presence, making Neekedia a household name in Hyderabad.
- Customer Engagement: Significantly improved customer engagement across multiple digital platforms, leading to increased sales and customer loyalty.
Platforms Used
- Website
- Google My Business
- YouTube
Services Offered
Lantrn Marketing
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